During pregnancy, babies are as close to their moms as they can be—getting warmth, food, protection, and oxygen from their mother’s body. Then, labor occurs and babies suddenly find themselves without immediate access to those essential needs. It is not... more
Here, breastfeeding moms tell us what they wish someone had told them about breastfeeding; plus tips from the gooroos (that’s us!) on how to overcome almost any breastfeeding challenge. Keep reading—we promise, the advice gained is worth your investment. 1.... more
Corporate social responsibility (and breastfeeding moms) just got a boost courtesy of Proctor & Gamble’s (P&G) First Kid/Second Kid campaign. Designed to highlight the confidence that comes with experience, the campaign uses real life situations to illustrate the differences between... more
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